For the third year in a row, J.STANDARD had the pleasure of working with the AUSTIN AD FED to produce the 2017 Addy Awards. Even amid the talented world of event production, it is rare to bring together so much creative talent into one room.
This year’s theme, “ology”, was a show for those who know. From anthropology to zoology, the ancient Greeks coined the term –ology to represent knowledge in any given field. As guests arrived at the HILTON AUSTIN, they could wander, explore, and admire The Work Displays submitted by contestants, printed by API, and installed by XTREME XHIBITS. At the same time, HOOT BOOTH provided a hashtag photo printer to commemorate the moment while DJ GATSBY provided tunes as guests worked the room.
If you’ve never been to the Addy Awards, imagine the Oscars – glamorous, impressive, inspiring. SHERRY MATTHEWS, the “directors” of the entire awards program, and WHITE HAT, the “assistant directors” of the program, collaborated closely to bring this beautiful vision to life, meanwhile J.P.L. – Job Propulsion Labs & TKO Advertising created the awards presentation script, theme, and video. Lights and AV by ATOMIC PICNIC added to the impressive show.
From Southwest Airlines to Chipotle to the Air Force, the impressive ads displayed the amazing array of talent from various agencies for multiple brands. Once the show ended, SWIMMING WITH BEARS via BLACK FRET performed.
Branded decor from various sponsors adorned each table, including delectable, gold dusted macarons from POLKADOTS BAKERY. And of course, the show couldn’t have run without the help of the volunteers from E4 Youth Group and Ad2 Student Members. With inspiration from the ancient Greeks and the genius of our sponsors, vendors, and volunteers, the 2017 Austin Addy Awards was a great celebration of the best creatives in the industry!
J.STANDARD EVENTS// Sherry Matthews // White Hat // Job Propulsion Labs // TKO Creative // E4 // Ad2 // One Touch Point // Image Craft // Xtreme Xhibits // API // Atomic Picnic // Velvet Cartel // Hoot Booth // Hilton Austin // Swimming with Bears // Black Fret // DJ Gatsby // Polkadots Bakery